15 Best Email Marketing Software for Ecommerce In 2024

Supercharge success with the best email marketing software for ecommerce. Boost sales, engage customers, and drive business growth effortlessly.

15 Best Email Marketing Software for Ecommerce In 2024

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When it comes to ecommerce email automation, finding the best email marketing software for ecommerce can make all the difference. With a plethora of options out there, it can be overwhelming to choose the right one for your business. Luckily, we've done the research for you and rounded up the top contenders in the market.
From robust features to user-friendly interfaces, these tools are designed to help you maximize your email marketing efforts and drive sales. So, if you're looking to take your ecommerce business to the next level, keep reading to discover the best email marketing software for ecommerce that will revolutionize your campaigns.

What Is Email Marketing Software for Ecommerce?

Best Email Marketing Software for Ecommerce
Best Email Marketing Software for Ecommerce
Effective marketing strategies are essential for businesses to thrive. One such strategy that has proven to be highly successful is email marketing. Email marketing software for ecommerce is a powerful tool that allows businesses to connect with their target audience, nurture customer relationships, and drive sales.

1. Building Customer Relationships

Email marketing software for ecommerce enables businesses to build and maintain strong relationships with their customers. By sending regular newsletters, updates, and personalized messages, businesses can keep their customers engaged and informed about new products, promotions, and exclusive offers. This helps to establish trust and loyalty, ultimately leading to increased customer retention and repeat purchases.

2. Personalized and Targeted Campaigns

One of the key advantages of email marketing software for ecommerce is its ability to deliver personalized and targeted campaigns. With advanced segmentation and automation features, businesses can tailor their email content to specific customer segments based on their preferences, purchase history, and behavior. This ensures that customers receive relevant and timely information, increasing the chances of conversion and boosting sales.

3. Increased Conversion Rates

Email marketing software for ecommerce provides businesses with the tools to create visually appealing and compelling email templates that grab the attention of customers. By incorporating persuasive copy, eye-catching images, and clear call-to-action buttons, businesses can drive higher click-through rates and conversions. The ability to track and analyze email campaign performance allows businesses to optimize their strategies and further improve conversion rates over time.

4. Cost-Effective Marketing Solution

Compared to traditional marketing methods, email marketing software for ecommerce offers a cost-effective solution for businesses. With lower costs for design, printing, and postage, businesses can reach a larger audience at a fraction of the cost. The ability to automate email campaigns reduces the time and resources required for manual execution, making it an efficient and affordable marketing tool.

Mailsplash's AI-Powered Email Marketing Solution

Email marketing software for ecommerce is a game-changer for businesses looking to stay ahead in the competitive ecommerce industry. By leveraging the power of personalized and targeted email campaigns, businesses can effectively connect with their customers, nurture relationships, and drive sales.
With Mailsplash, an AI-powered all-in-one email solution, businesses can effortlessly create stunning email templates that convert. Try our all-in-one email solution today for free and experience the power of email marketing for ecommerce success.

13 Best Email Marketing Automation Softwares

Best Email Marketing Software for Ecommerce
Best Email Marketing Software for Ecommerce

1. Best Overall: Mailsplash

Mailsplash is an AI-powered tool that allows users to create stunning email templates that convert. With Mailsplash, you can design and create captivating email campaigns and flows in minutes. The software is compatible with any email service provider, including popular platforms like Mailchimp and Klaviyo.
One of the key advantages of Mailsplash is its ability to enable freelancers, brands, and agencies to rapidly create personalized and converting email campaigns at a lower cost compared to traditional marketing agencies. From email copywriting to personalized branded email template design, Mailsplash provides a comprehensive all-in-one email solution.
Try our All-in-one Email Solution today for free

2. Klaviyo: Enhancing Email Marketing with Personalization and Customer Profiling

Klaviyo is a comprehensive marketing automation platform that specializes in email marketing, SMS, and customer data platform (CDP) services. It aims to help businesses achieve faster and more efficient growth.
Klaviyo offers AI-powered personalization and customer profiling features, which allow businesses to enhance sales through tailored communication. By leveraging customer data and behavior, Klaviyo enables businesses to send highly targeted and relevant emails to their audience, resulting in improved engagement and conversion rates.

3. Customer.io: Messaging and Automation for Customer Engagement

Customer.io is a messaging and automation platform designed to drive customer engagement in marketing, particularly in email marketing for e-commerce. It serves as a Customer Data Platform (CDP) and offers features such as marketing automation and real-time personalization.
Customer.io enables businesses to create personalized and timely email campaigns based on user behavior, preferences, and actions. By delivering relevant content to customers at the right time, businesses can increase customer engagement and drive conversions.

4. GetResponse: Affordable and Easy-to-Use Email Marketing Automation

GetResponse provides affordable and easy-to-use automation tools for email marketing and beyond. It offers a range of features, including community-building newsletters, abandoned cart emails, and tools to win more sales.
The platform helps businesses grow their email lists and effectively communicate with their audience. With GetResponse, businesses can automate their email marketing campaigns, track performance, and optimize their strategies to drive more sales.

5. Shopify Email: Seamless Email Marketing within the Shopify Platform

Shopify Email is integrated directly into the Shopify platform, enabling users to create, send, and track email marketing campaigns seamlessly within their Shopify accounts.
With Shopify Email, businesses can easily design eye-catching emails using customizable templates and track their performance through detailed analytics. This integrated solution simplifies the email marketing process for Shopify users, allowing them to engage with their audience and drive sales more effectively.

6. ActiveCampaign: Exceptional Customer Experiences for E-commerce

ActiveCampaign provides a comprehensive suite of tools for email marketing, marketing automation, and CRM. It is specifically tailored for e-commerce businesses, allowing seamless integration with top platforms for real-time data syncing.
The platform enables businesses to create personalized and targeted email campaigns based on customer behavior and preferences. By automating their marketing efforts with ActiveCampaign, businesses can deliver exceptional customer experiences and drive higher conversion rates.

7. Omnisend: Powerful Ecommerce Email Marketing and SMS Platform

Omnisend is a powerful ecommerce email marketing and SMS platform designed to engage shoppers through integrated campaigns. It offers versatile campaigns, allowing businesses to create customizable email and SMS campaigns to reach customers on multiple channels.
Omnisend is recognized as a top email and SMS marketing app for Shopify, providing an easy-to-use platform tailored for ecommerce. With features like automation, segmentation, and personalization, Omnisend helps businesses optimize their email marketing strategies and drive more sales.

8. Mailchimp: Robust Ecommerce Email Marketing Tools

Mailchimp is a comprehensive marketing platform with over 22 years of experience in providing ecommerce email marketing tools. The platform offers automated tools and software to help businesses make more sales through effective email marketing.
With Mailchimp, businesses can create engaging email campaigns, automate their marketing processes, and track their performance through detailed analytics. The platform also offers a range of other features, including audience segmentation, A/B testing, and personalized recommendations.

9. HubSpot: Free Tools for Personalized Email Marketing

HubSpot offers free tools that allow businesses to send personalized emails at scale. Users can leverage A/B testing to optimize their email campaigns and utilize drag-and-drop templates for branded emails.
HubSpot's email marketing tools enable businesses to create tailored messages based on customer behavior and preferences. By delivering personalized emails, businesses can increase engagement and drive more conversions.

10. Constant Contact: Ecommerce Email Marketing Automation and Beyond

Constant Contact offers ecommerce email marketing automation, helping businesses enhance their sales through features like abandoned cart emails and Facebook ads.
The platform provides a comprehensive email marketing solution, extending its services beyond email to include SMS, social media, and CRM integration. With Constant Contact, businesses can engage with their audience through various channels and drive more sales.

11. Drip: Customer-Centric Marketing Automation for Revenue Generation

Drip is a customer-centric marketing automation platform focused on enhancing brand understanding and revenue generation through email, popups, and automation.
The platform enables businesses to create personalized email campaigns based on customer data and behavior. By understanding their audience better, businesses can deliver targeted and relevant messages, resulting in increased engagement and revenue.

12. Snov: Sales Automation and Email Marketing Software for Lead Generation

Snov.io is a comprehensive sales automation platform with a focus on revenue growth. It offers an Email Finder tool that allows users to find and collect pre-verified leads based on their ideal customer profile.
The platform is recognized for its effectiveness in generating leads through powerful cold email campaigns. Snov.io also provides email address research, verification, CRM integration, and lead generation features, making it a reliable email marketing software for businesses.

13. Brevo: CRM Suite for Building Customer Relationships

Brevo, formerly known as Sendinblue, is a comprehensive CRM suite designed to help businesses build customer relationships through various channels, including email, SMS, and chat.
Brevo offers ecommerce email marketing software with features like abandoned cart emails, transactional emails, and conversion tracking. The platform allows businesses to send up to 300 free emails per day, making it a cost-effective solution for small to medium-sized businesses.
Remember to try our All-in-one Email Solution today for free.

Complete Step-by-Step Guide On How To Use Mailsplash’s All-in-one AI Email Solution

Getting Started: Uploading Brands and Products

Before you can generate an email, you’ll need to upload a brand and product.
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Navigate to the “Brands” tab and select “Add a Brand”. Once you’ve defined the brand’s name, logo(s), font(s), and color(s), you can upload your product(s).
You can do so by simply pasting in the product link, which will auto-populate the product description, name, and images, as seen below. Now you’re ready to design and write stunning emails with Mailsplash.
 

Design & Write Emails with Mailsplash: A Guide

Generate with AI

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Not sure where to start? From your dashboard, click “Generate with AI” to get to ideating. Simply select the brand(s) and product(s) you’ve uploaded and describe the email you’re looking for (e.g. an email campaign promoting new pants on sale for 25% off). You can even define the design style you’re looking for!
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If you’re feeling like a pro, click “Advanced Setup” to get more detailed access to other parameters such as your target audience, the type of email, and so on. Once you’re happy, click generate and watch the magic happen! In 30 seconds or less, you’ll have a email custom-tailored to your input.
 

Start from Template

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Already know what kind of email you’re looking to create? You can then click “Start from Template” and browse through our gallery of templates, curated for the most common use cases. We currently support 21 templates for 7 different categories, but will be continuing to update this based on your feedback! Once you select an email type, you’ll be prompted to select a brand and product and be taken straight to the builder.

Sending Emails: Integrate with Any ESP

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When exporting your email generation, you’ll be able to integrate with Klaviyo by inputting your API key. It’s as simple as that. We’re working on adding support for other major ESPs!
Now you should be well-equipped to save time and money on your email marketing.
Still confused? Have feedback? Let us know by sending us an email.

Create Fully-Built Stunning Email Templates That Convert With Mailsplash

Creating compelling and effective email campaigns is essential for any ecommerce business. It's the key to reaching your customers, driving conversions, and ultimately, boosting your revenue. But with so many email marketing software options available, finding the best one for your ecommerce needs can be overwhelming. That's where Mailsplash comes in.

Design Stunning Email Templates That Convert in Minutes

With Mailsplash, you can say goodbye to tedious hours spent designing email templates from scratch. Our AI-powered tool enables you to create stunning and converting email templates in just minutes. Whether you're a freelancer, brand, or agency, Mailsplash puts the power of professional email design at your fingertips.

Personalized Branded Email Templates Made Easy

Mailsplash understands the importance of personalization in email marketing. Our platform allows you to easily create personalized branded email templates that capture your brand's unique identity. From the layout to the color scheme, Mailsplash ensures that your emails reflect your brand's voice and style.

Save Time and Money with an All-in-One Email Solution

Why hire an expensive marketing agency when you can achieve the same results at a lower cost? Mailsplash offers an all-in-one email solution that covers everything from email copywriting to personalized branded email template design. With Mailsplash, you can streamline your email marketing efforts and save both time and money.

Seamless Integration with Any Email Service Provider

Mailsplash understands that every business has its preferred email service provider. That's why we've made our platform compatible with popular email service providers like Mailchimp and Klaviyo. You can design and create your email campaigns with Mailsplash and seamlessly send them using your preferred email service provider.

Try Mailsplash Today for Free

Ready to revolutionize your email marketing? Try Mailsplash's all-in-one email solution today for free. Experience the power of AI-powered email template design, personalized branding, and seamless integration with your preferred email service provider. With Mailsplash, you'll have the tools you need to create personalized, converting email campaigns that drive results for your ecommerce business.

Ready to Start?

Bring your email marketing game to the next level with Mailsplash!

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Saif Akram

Written by

Saif Akram

Hello, I'm Saif Akram, founder of MonetizeMail, an innovative email marketing agency. We're proud partners with Klaviyo and Customer.io, specializing in boosting MRR and reducing customer churn. Our agency has scaled over 50 brands, generating over $18M in revenue. With proven expertise in enhancing engagement and driving sales, I'm passionate about transforming businesses through effective email marketing strategies.

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